Boutique Beauties Lab (hereinafter referred to as "Beauties Lab"), through (hereinafter referred to as the "Website"), holds, by the nature of its activities, confidential information concerning its customers.

Beauties Lab is committed to protecting the confidential information it holds and to complying with privacy laws by implementing various mechanisms to ensure the confidentiality of the personal information it holds and collects.

By using the Website, communicating with Beauties Lab or agreeing to receive emails from Beauties Lab, its customers agree to the terms and conditions of this Privacy Policy.

Personal Information

Personal information collected by Beauties Lab consists of "any information about an individual that allows that individual to be identified", which includes, but is not limited to:

  • Last Name;
  • First name
  • Telephone number;
  • Mailing address;
  • E-mail address;
  • Payment information (credit card).

(hereinafter referred to as "Personal Information")

Beauties Lab collects Personal Information when its customers participate in its offers and programs and provide information directly, including through registrations, product purchases, product reviews, participation in its interactive features and interactions on its Website.

Personal Information collected by Beauties Lab is collected from forms on the Website, which includes, but is not limited to:

  • Newsletter sign-up form;
  • Online store account registration form;
  • Account opening form for online appointment booking;
  • Contest entry forms;
  • General application form;
  • Loyalty points registration form;
  • Product evaluation form,

Personal Information collected by Beauties Lab is also collected through general email inquiries to and appointment booking inquiries to Certain Personal Information may also be collected by Beauties Lab when customers post content on their social media accounts.

The Personal Information so collected by Beauties Lab is used for the following purposes, but not limited to:

  • To identify or contact its customers about its products and services;
  • To send newsletter and promotional offers to its customers;
  • To pay, process, fulfill and ship online orders;
  • To make appointments;
  • For post-appointment follow-ups;
  • To generate statistics;
  • To respond to inquiries;
  • To send its customers information about other products or services developed or provided by it or by other third party manufacturers, services and/or distributors that it believes will be of interest to its customers;
  • To enable its customers to use, communicate and interact with others on its Website, including through the product review system.

Any customer who agrees to provide Beauties Lab with an email address expressly consents to receiving emails from Beauties Lab.

Personal Information collected by Beauties Lab is also collected through the use of cookies, which retrieve personal information from its customers' computers, for purposes that are solely related to the Website or their interaction with it.

The use of such files allows Beauties Lab :

  • Improve its service and personalize its customers' visit to the Website;
  • Select the advertisements, offers and services that are most likely to interest its customers, based on consumer profile (interests, preferences, location and/or demographic information);
  • Track the items added by its customers to the online shopping cart;
  • To track the actions taken by its customers on the Website;
  • Analyze service and occupancy statistics
  • To analyze the traffic in the store
  • To offer customers the possibility to stay connected to the Website;
  • To generate statistics;
  • Follow up on products consulted and products added to the customer's shopping cart by sending reminder emails;
  • Recommend services adapted to its customers.


Please note that Beauties Lab does not respond to "do not track" signals set by some customers in their web browsers to inform web sites that they do not want information about their visits collected over time.

In addition, Beauties Lab may use automated decision-making processes for purposes of personalizing the Website, enhancing the shopping experience on its Website, or sending personalized promotional emails. These automated decision-making processes should not have any legal effect on its customers.

Beauties Lab will retain Personal Information for as long as necessary for the purposes described in this Privacy Policy.

Some Services, including, but not limited to, booking appointments through the Booker platform or the external "Beauties Club" forum on Facebook, are offered through external websites. These external websites may have privacy policies that differ from this Privacy Policy. Beauties Lab has no responsibility for its customers' use of these external websites and recommends that its customers review the policies applicable to websites other than the Website, such as Booker or Facebook.


The Personal Information that Beauties Lab collects is kept in a secure environment. All employees, consultants, directors and officers of Beauties Lab are required to respect the confidentiality of its customers' Personal Information.

To ensure the security of its customers' Personal Information, Beauties Lab employs the following measures, but not limited to:

  • Use of encryption software to attempt to ensure the secure transmission of Personal Information from its customers' computers to its servers;
  • Implementing reasonable physical, electronic and managerial procedures to protect Personal Information that is collected;
  • Access to customer Personal Information is provided only to those employees who need it to perform their duties;
  • Retention of only the last four digits of customers' credit card numbers and transmission of the full number, expiration date and security code to its payment processor in encrypted form;
  • SSL (Secure Sockets Layer) certificate via HTTPS;
  • Use of the Shopify platform (Certified Level 1 PCI DSS Compliant);
  • Use of the Booker platform (Level 1 PCI Compliant) for online and in-store appointment scheduling


To book an appointment through the Booker platform online or in-store, customers are required to provide a credit card number. The information collected is encrypted in the Booker platform and only the last four digits of the credit card numbers are visible to Beauties Lab and its employees.

Since no mechanism offers maximum security, there is always some degree of risk involved when customers use the Internet to transmit Personal Information and Beauties Lab makes no guarantee that communications between it and its customers or Personal Information in its possession will not be subject to unauthorized access by third parties. The use of the Website by any customer constitutes acceptance of this risk. 

Any customer who has reason to believe that their interaction with Beauties Lab is no longer secure should contact Beauties Lab at

Right of objection and withdrawal

Beauties Lab offers its customers the right to opt-out of having their personal information used for certain purposes mentioned above.

Beauties Lab also offers its customers the right to opt out of having their personal information removed from, for example, its active user list or mailing list.

To exercise these rights, customers should contact Beauties Lab at

Please note that Beauties Lab may be required to keep certain information on file for legal and accounting purposes, such as information regarding pending orders, payments or customer service.

Any objection or withdrawal request will be processed within sixty (60) days of receipt of the request.

Beauties Lab also offers its customers the opportunity to unsubscribe from emails it sends, through the unsubscribe link located at the bottom of the email. Any such request will be processed within ten (10) days of receipt of the request.

Each customer can adjust their web browser preferences to stop, delete or restrict the installation of cookies on their computer. Use of the Website will still be possible, but such cessation, deletion or restriction may interfere with some of its functionality.

Each customer who has completed the online store account form or the online appointment form through Booker may access his or her profile on the Web Site to update or correct his or her Personal Information.

Third Party

Beauties Lab will not sell Personal Information collected to unaffiliated third parties without the consent of its customers, except in the event of a sale or merger of Beauties Lab or one of its divisions. 

However, Beauties Lab may need to share Personal Information collected with affiliated or unaffiliated third parties for the following purposes, but not limited to:

  • When authorized or required by its customers;
  • To send newsletters and promotional offers tailored to its customers;
  • To deliver orders;
  • To establish a consumer profile;
  • For the hosting of the Website, data analysis, processing of computer services;
  • For market research;
  • To improve and enhance the experience of its customers on the Website;
  • For customer service and training;
  • For credit card processing;
  • For audits;
  • To comply with applicable laws, including laws outside the country of residence of its customers;
  • To comply with legal proceedings;
  • To respond to requests from public and governmental authorities, including those outside the country of residence of its customers;
  • To enforce its terms and conditions;
  • To protect its business and that of its affiliates;
  • To protect its rights, security and property and those of its affiliates;
  • To research and develop remedies and procedural vehicles for bringing or defending any litigation.

These third parties may have access to Personal Information necessary to perform their function, but may not use it for any other purpose.

Beauties Lab sometimes provides its customers with the opportunity to participate in special offers from third parties that require it to share certain Personal Information with them. Please note that Beauties Lab will disclose this anticipated sharing of Personal Information at the time it offers its customers the opportunity to participate in any special offer, in order to obtain their consent to the disclosure of Personal Information to these third parties for direct marketing purposes. Beauties Lab recommends that its customers review the privacy policies of third parties before participating in any special offers.

Beauties Lab's Website may contain links to other websites that are not maintained by Beauties Lab, and other websites may reference or contain links to Beauties Lab's Website. Beauties Lab does not necessarily endorse these other websites and is not responsible for the privacy practices of such websites. 

This policy does not apply to websites operated by third parties. Beauties Lab recommends that its customers review the policies of all websites they visit.

Beauties Lab is not responsible for the removal of its customers' personal information from the lists of any third party to whom such information has been provided in accordance with this policy, such as a business partner.

Non-Personal Information

Beauties Lab may also collect non-personally identifiable information, such as IP addresses (which identify our customers' devices), pages viewed, computer type, screen resolution, operating system version, Internet browser type and version, information collected by cookies, pixel tags, web beacons and other technologies, and other data. This non-personal information does not personally identify its customers and therefore may be collected, used and disclosed for any purpose by Beauties Lab.

Beauties Lab collects and stores customer clickstream data. This data tells Beauties Lab the type of computer and browser software used and the address of the website from which its customers accessed the Website, and allows Beauties Lab to determine anonymously how much time customers spend on each page of its Website, how its customers navigate the Website, and how Beauties Lab can tailor its Website to better meet its customers' needs. Any collection or use of clickstream data by Beauties Lab will be done anonymously, in aggregate, and without intentionally containing any Personal Information.

Applicable Exceptions

Beauties Lab provides its customers with the opportunity to interact with Beauties Lab and others through blogs, message boards, chat functions and the creation of community profiles.

This policy does not apply when its customers use these features, as all information then submitted, including name, mailing address and email address, may be publicly available and remain so even after customers have stopped using the Website. Beauties Lab is not responsible for the information that its customers choose to submit through these interactive features and strongly discourages the disclosure of sensitive personal information.

Changes to this Policy

Beauties Lab reserves the right, at its discretion, to change, modify, add or remove portions of this policy at any time without notice or liability to its customers by posting the updated policy in the same location on the Website. 

Beauties Lab's changes to this Policy will be effective immediately upon posting on the Website. Any subsequent use of the Website by customers following the posting of an updated version of this Policy will constitute their acceptance of such changes.

Any customer concerned about possible changes to this policy should review the policy posted on the Website prior to each use. Beauties Lab also recommends that its customers regularly review this policy for any updates.

If you have any questions about this policy, please contact Beauties Lab at

Last updated: November 24, 2022